About

Let me tell you a story

Lexicon /leksɪkɒn/

The vocabulary of a person, language, or branch of knowledge.

A lexicon, became Alex Icon, which became Icon Copy.

A linguist and former ESL teacher I am now a freelance copywriter with a passion for writing and storytelling. Icon Copy was born from this love of language crafting and my passion for this English language. But this isn’t what I set out to do. So, where did it all begin?

Let’s start in 1987 … Just kidding. We don’t need to go back that far. A keen traveller and linguistics enthusiast, I have had a broad and varied career to date, centred around skills in communications, building and maintaining relationships.

I love to meet new people and discover new places. Learning about different cultures has always been an outlet to feed my curiosity about the world. More recently, studying a Master’s in applied linguistics has given me an insight into a whole new world of language and its uses.

“Icon Copy was born from a love of language crafting and my passion for the English language.”

So, how does this help me write engaging copy? Travelling and teaching English built on my confidence in communication, and my abilities in building rapport with people of all ages and different cultures.

Years spent working in sales and hospitality taught me to make a point of taking the time to really understand my customers and their businesses as part of any project.

“Professional, highly skilled, and very easy to work with”

Gav C. Bespoke Fitness Training

By fostering meaningful working relationships I hope to uncover the real driving force for my clients; what it is that makes them tick. This enables me to provide the best and most personal service I can: writing unique and exciting copy for your business.

I believe honest and open communication is the cornerstone of any successful business relationship, and I look forward to working with you.

%d bloggers like this: